Country Trademark Council
What Is the Country Trademark of the Republic of Cuba?
It is the official graphic symbol that indicates national identity and origin, representing the country’s image. Its ownership belongs to the Cuban State.
It embodies and condenses the principles, values, idiosyncrasies, cultural heritage, and unique qualities inherent to the nation in both national and international contexts.
It is represented graphically as follows:
It is a standardized form. Its use is not arbitrary and requires formal authorization.
Country Trademark Council
The Country Trademark Council is the authorized body responsible for granting permission to use the symbol and for its promotion, protection, administration, oversight, and defense.
It has its own legal personality and is part of the Institute of Information and Social Communication, which manages the Country Trademark among other functions.
The members of the Country Trademark Council are:
- Humberto Fabián Suárez, President of the Country Trademark, Directorate attached to ICS
- Estela Rodríguez Delfín, Technical Secretary of the Country Trademark, Directorate attached to ICS
- Lyan Marsans Castellanos, Head of the Legal Advisory and International Relations Department, Cuban Office of Industrial Property (OCPI, for its Spanish acronym)
- Susana Enríquez Domínguez, Legal Director of the Chamber of Commerce
- Eloina Rodríguez Castillo, Director of the Center for Quality Management and Development, National Office of Standardization (ONN, for its Spanish acronym)
- Yadira Ramírez Morera, Director of Communication, Ministry of Tourism (MINTUR, for its Spanish acronym)
- Malena Castañeda Pérez, Coordinator of the Cuba Image Office, General Directorate of Press, Communication, and Image, Ministry of Foreign Affairs (MINREX, for its Spanish acronym)
- Claudia Collazo Santos, Senior Policy Specialist, Directorate of Exports, Ministry of Foreign Trade and Investment (MINCEX, for its Spanish acronym)
- Gisela de la Caridad Herrero García, Head of the National Office of Industrial Design (ONDI, for its Spanish acronym)
- Roger de la Fe Tur, First Vice President of the Cuban Association of Social Communicators (ACCS, for its Spanish acronym)
- Luanda Pérez Dueñas, Director of Institutional Communication, Organization, and Information, Ministry of Economy and Planning (MEP, for its Spanish acronym)
Titulares
Ambassadors
The Country Trademark Ambassadors are selected by the Country Trademark Council upon nomination by bodies, agencies of the Central State Administration, entities, political, mass and social organizations, and other legally recognized actors in the country.
Country Trademark Ambassadors possess outstanding merits in various spheres of the nation's economic and social activity; they embody the values and attributes of the Country Trademark and the characteristics that define the Cuban people; they enjoy high national and international recognition; they are examples of dedication, commitment, and achievement in the field that qualifies them; they contribute to the visibility and promotion of the country through their successes and maintain a well-known stance in defense of Cuban nationality and national interests.
Personalities and institutions honored with this distinction:
Country Trademark Ambassador: Hotel Nacional de Cuba
Date of Accreditation: July 2024
